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Jump into one of the fastest growing industries in the world, sport management and marketing. The Sport Management program at CBU prepares you for careers in a wide spectrum of organizations in the sport industry including:
• Professional sport from the NBA to NASCAR • Collegiate athletics from junior colleges to NCAA Division I universities • Corporate sport marketing, public relations, and sponsorship firms • Recreation, community, and leisure industries • Sport agencies • Health and fitness industries
Within these industries, you will be given the tools to pursue a wide variety of positions including: athletic director, general manager, marketing director, facility/operations manager, sport agent, corporate sponsorship director, ticket manager, and public relations/communications director. An integral part of our program is the requirement of either a project or an internship. We have contact with a number of local organizations and a national organization assisting in this endeavor.
Employers in this industry include:
Professional associations MLB, PGA, NASCAR, NBA, etc.
Professional teams Grizzlies, Redbirds, Riverkings, etc.
Colleges and Universities All Sporting facilities Stadiums, Arenas, Health Clubs, Golf, Parks, etc.
Sporting Goods Nike, Bass Pro Shops, Dick’s Sporting Goods, etc.
Recreational Sport Municipal Parks and Recreation, YMCA, etc. Youth Organizations AAU, Little League, etc.
Sports Agents Athletic Resource Management, etc.
Large Church organizations Bellevue Baptist, Second & Hope Presbyterian, etc.
Corporate Sports Mgmt. FedEx, Auto Zone, etc.
Radio, TV, Internet ESPN, Golf Channel, CBS Sports.com, etc.
Types of Jobs in this industry include:
Sales Marketing and Public Relations Promotions and Publicity Event Planning and Coordination Fund Raising Facility Management College and University Athletic Administration Journalism and Broadcasting
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