• Consumer behavior and culture: consequences for global marketing and advertising. Thousand Oaks, Calif.: Sage Publications, c2004. 658.8 M668 2004
• The marketing book. Boston: Butterworth-Heinemann, 2003. netLibrary eBook
• Rand McNally commercial atlas & marketing guide, 2003. Rand McNally & Co., 2003. R912 R16 2003

Click here for Business databases (includes Marketing).

Search E-Journals for Marketing periodicals available in print at Plough Library and/or online through CBU databases.

1. Click on the Search button at the top of the page to narrow your journal search.
2. Under Limit Results by Subject Category, select "Social Sciences", then choose "Commerce", and then select "Marketing, Distribution of Products" as your third level subject.

General

• Know This: Knowledge Source for Marketing
  Resource and reference site for those involved in marketing, market research, advertising, selling, promotion, and other marketing-related areas.
• Marketing Power
  Site from the American Marketing Association offers a wide array of newly expanded information including research, case studies and best practices in marketing.
• Advertising World: The Ultimate Marketing Communications Directory
• Adweek Magazine
  Delivers national, global and important local news on advertising scene.
• Marketing (US and International)
  Internet subject guide from Louisiana State University Libraries.

Company Information

• Reuters Stocks Information
• Annual Report Service - Public Register
  Largest free directory of online annual reports available on the web.
• Hoover's Online
  Free company information. Some datasets only available to subscribers.
• EDGAR Database of Corporate Information
  All companies, foreign and domestic, are required to file registration statements, periodic reports, and other forms electronically through EDGAR (SEC Filings & Forms).
• Business.com
  Business.com directory contains more than 400,000 listings within 65,000 industry, product and service subcategories.
• ThomasNet
  Industrial search engine providing one source for finding the exact product, service, or supplier.

Industry Information

• U.S. Census Bureau: Current Industrial Reports
  These surveys measure manufacturing activity in important commodity areas such as textiles and apparel, chemicals, primary metals, computer and electronic components, industrial equipment, aerospace equipment, and consumer goods.