Master of Business Administration Courses | CBU
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School ofBusiness

Courses

Please take a look at the following course descriptions for our core MBA Courses and our elective courses by concentration: Finance, Management, Leadership, Marketing, Project Management, Commercial Banking, and Non-Profit Management. 

CORE MBA COURSES

CMBA 600. Introduction to Graduate Business 

The objectives of the Introduction to Graduate Business Course are to develop espirit de corps among all new CMBA students, as well as the faculty and staff of the program; to give the participants concrete, take-away knowledge in the fundamentals of business education and to set appropriate expectations about the effort, quality, and cooperation needed to complete the program. This course provides a basic overview of undergraduate business concepts needed to proceed in the CMBA program and allows the student to assess their strengths and weaknesses at this particular point in their program. All students must also complete computer knowledge and skills testing to analyze their proficiency in the three major computer applications for the program. Students will receive lectures from and be tested by faculty members who will teach the fundamental portions of the core courses and be tested on those principles. Also as a part of the residency, participants are introduced to the goals, expectations, and methods that are used throughout the program, including case analysis methodology, business plan preparation and business research, and analysis skills and techniques. The ongoing emphasis on relational learning will be explained and stressed as well. The successful completion of this course is required prior to a student proceeding with the Core Courses. Prerequisite: Permission of the MBA Director. Two credits


 

CMBA 601. BUSINESS ETHICS  

Students will concentrate on the understanding of world views and their effects in the workplace and how ethical decision-making models rely heavily on the understanding of our own and others' world views. Some of the topics to be considered include the Sarbanes Oxley Act, earnings management, responsibilities of the board of directors and officers, the auditing function, the role of institutional investors and other stakeholders, as well as issues relating to executive compensation. Extensive use of case studies will be used and required weekly. Prerequisite: CMBA 600. Three credits 


CMBA 602. MANAGERIAL ECONOMICS  

This course analyzes business problems in terms of microeconomic principles and methods. Students are required to apply the economic method to managerial decisions in demand estimation, production and cost analysis, and pricing and competitive strategies. Course material integrates economic theory with statistical techniques and concepts from other business disciplines through a series of analytical models. Three credits

 

CMBA 603. FINANCIAL STATEMENT ANALYSIS 

The basic concepts of corporate financial statements are developed and explained, with an emphasis on the necessity of understanding these statements, the underlying methodologies used in preparing them and the implications of choices made by accountants. Tools for analyzing profitability, liquidity, leverage, alternatives available within generally accepted accounting principles on financial statements, in terms of management's financial reporting strategy are also explored. Three credits 

 

CMBA 604. STRATEGIC FINANCIAL MANAGEMENT 

Financial management techniques, policies, and theories are discussed and cases, as well as problem-scenario analyses using these topics, are fully explored. These topics and policies include: strategies for acquiring and applying current and long-term assets, working capital, total capitalization and profit distribution (presented in the content of share price maximization). Other topics include global financial strategies, leasing, risk analysis, project evaluation and cost of capital. Three credits 

 

CMBA 605. STRATEGIC MANAGEMENT CONCEPTS AND APPLICATIONS 

This course examines strategic alternatives and choices to be made by companies in view of the opportunities and threats, maximizing their strengths and minimizing their weaknesses. The creation of core competencies to enhance these strategic choices as well as their sustainable competitive advantages is examined. Tiered levels of management are also reviewed. The course integrates learning experiences gained in the prior courses by concentrating on decisions to be made at the senior management level. Three credits 

 

CMBA 606. ANALYTICAL BUSINESS RESEARCH  

This course will involve the study of techniques and principles for systematically monitoring environments--collecting, recording, analyzing and interpreting data using various statistical tools that provide assistance to decision makers that are involved in the selling and marketing of goods, services and ideas. Among the topics covered are data sources, research design, data measurements, sampling procedures, hypothesis testing, correlation and regression and non-parametric techniques. Three credits 

 

CMBA 607. STRATEGIC MARKETING 

The course is designed to enhance the student's ability to formulate and implement a marketing plan, and to better understand the relationship of marketing to other business functions. It will emphasize application of marketing concepts through the use of cases, simulations, or projects. Three credits

 

CMBA 608. CAPSTONE PROJECT 

Every student will complete an individual project involving the in-depth analysis of a selected company with recommended solutions to problems observed and analyzed to senior management of that organization and the course instructors. The project will incorporate the total learning experiences of the program core courses. Prerequisite: CMBA 601-CMBA 607 courses. Three credits 

ELECTIVE COURSES 

Finance 

CMBA 631. INVESTMENTS 

This course is a portion of the CMBA curriculum intended for those pursuing a concentration in finance. The course intended to both prepare the student to assume professional duties in the field of investment management or to prepare the student for general financial management responsibilities which include investments. Discussions will explore implications within both an investment management firm and a general corporate environment. Key learning will be focused on the process of assembling securities into portfolios, ranging from the concepts of asset allocation, investment models, equity and fixed income portfolios, the use of derivatives to adjust portfolio risk and finally to evaluate portfolio performance. Prerequisite: CMBA 601-608. Three credits 

CMBA 632. GLOBAL FINANCE  

The objective and goals of this course are to equip the student with knowledge enabling the student to address the challenges that a global financial manager faces in today’s ever-demanding financial environment. This course focuses on the international aspects of financial management. Topics include currency markets and exchange rate determination, transfer of funds, banking services, international financial institutions, parity conditions, foreign exchange exposure and management, and valuation of international projects. Three credits 

CMBA 633. TOPICS & CASES IN FINANCE   

This course is a portion of the CMBA curriculum intended for those pursuing a concentration in finance. The course is intended to explore advanced topics in general financial management. The participants will select from a variety of topics proposed by the instructor in advance of the course. The instructor and students will discuss selected cases in order to discover and evaluate alternative courses of action introduced by the case. The course is designed to provide students with an opportunity to explore, at a more advanced level, financial analysis techniques, develop analytical skills required to evaluate financial decisions in a corporate environment, prepare analyses and argue points in defense of analysis, and evaluate contemporary financial events. Three credits 

Management 

CMBA 641. ORGANIZATIONAL BEHAVIOR  

This course is a portion of the CMBA curriculum intended for those pursuing a concentration in general management. The course studies individual and group behavior as they relate to organizational effectiveness. Emphasis is placed on motivation, leadership, power and politics, the effect of organization design on effectiveness, and group processes. The psychological, interpersonal, and behavioral dynamics in organizations are applied to the management decision making and methods of analyzing and improving performance are also addressed. Three credits 

CMBA 642. BUSINESS LAW   

This course is a portion of the CMBA curriculum intended to teach the nature of both the law as well as the regulatory environments in which all businesses, both global and domestic, and their managers must direct. Topics in this course include the foundations of law and the courts systems, and constitutional, administrative, corporate, contracts, tort, international, property (both real and intellectual), antitrust and employment welfare and discrimination laws. Three credits 

CMBA 643. BARGAINING & NEGOTIATIONS  

This course is designed to provide a working knowledge of basic techniques and strategies used in both short- and long-term bargaining and negotiating. Forming and maintaining strong relationships with other channel members achieves business success, not trying to destroy them. The emphasis of this course will be on cooperation, not competition; in other words, this is not a seminar on how to manipulate or blackmail others into your way of thinking. Therefore, the focus of this course will be on business-to-business situations, although many of the methods discussed also have business-to-consumer and other everyday applications. Three credits 

Marketing 

CMBA 622. GLOBAL MARKETING   

This course is a portion of the CMBA curriculum intended for those pursuing a concentration in marketing. This course will provide students with the tools necessary to perform the duties of an international marketer through the use of cases, discussion, lecture, readings, and videos. Students will learn as marketers engaged in international marketing by learning to identify foreign market opportunities, select and execute a market entry strategy, and design and manage a successful marketing mix. The value of standardization and optimization for success in both home and foreign markets will be addressed. Three credits 

CMBA 623. DIGITAL MARKETING

This course is a portion of the CMBA curriculum intended for those pursuing a concentration in marketing.  This course encompasses a survey of digital marketing approaches ranging from e-mail and social media to content curation and digital competitive intelligence. Students in this course will receive hands on experience with many of today’s cutting edge digital marketing tools, as well as learn to critique and create digital marketing strategies. Three credits

CMBA 630. BRANDING AND INTEGRATED MARKETING COMMUNICATIONS

This course is a portion of the CMBA curriculum intended for those pursuing a concentration in marketing.  This course explores the art and science of Branding and Strategic Brand Management, including why brands are important, what they represent to consumers, and how to manage them properly.  Students are provided with the necessary tools to manage a firm’s competitive position and deploy resources in marketing communications.  Contemporary theoretical frameworks as well as conduct practical cases will be studied.  Objectives include development of capacity to think strategically about marketing communication tools, build skills in conducting, implementing and executing marketing communication programs, and strengthening understanding of sales promotions in a global market environment.  Three credits.   

Sports Management 

CMBA 627. SPORT MANAGEMENT

This course focuses on management concepts, strategies and activities related to businesses operating within the sport industry. This course is designed to provide students with the basic principles and applications of management and leadership as they relate to the sport industry. Topics include functions of management, organizational behavior, management theories, management styles, and theories and styles of leadership as they pertain to the sport industry. Three credits    

CMBA 628. SPORT MARKETING AND COMMUNICATIONS

This course focuses on the marketing and public relations strategies crucial for fostering demand for the sport product. Students will gain a better understanding of the unique characteristics of sport products and services and how this impacts the marketing mix. Topics include consumer behavior, promotional strategy and market research. Three credits   

CMBA 629. SPORT FACILITY AND EVENT MANAGEMENT 

This course focuses on managerial activities related to sport facilities and event operations. This course examines facility design, planning, personnel, marketing of facilities and events, risk management, developing revenue streams, scheduling and operating. The course will emphasize problem solving and projecting future industry trends. Three credits

Healthcare Management

CMBA 645. PUBLIC HEALTH POLICY CONSIDERATIONS

This course will utilize numerous guest speakers, lawmakers, providers and funders to address the future of healthcare in the U.S. from both an economic and political perspective. In light of current economic and political pressures, this course examines the concepts underlying federal entitlement programs, private sector health benefit programs, alternative health policy approaches, potential insurance reforms, tax policy as it relates to health care insurance, tax credits versus deductions, and federal regulation of prices for and supply of services.  Three credits 

CMBA 646. STRATEGIC PLANNING AND MANAGEMENT OF HEALTHCARE SYSTEMS

This case study driven course will cover the operational management of interrelated systems, inpatient and outpatient systems and the future of all existing delivery systems given the new political realities as well as the existing and potential future economic conditions of the U.S, within a global economy. Mergers, acquisitions, divestitures and practice consolidations are also studied. Three credits  

CMBA 647. HUMAN & LEGAL ASPECTS OF HEALTHCARE MANAGEMENT 

In this course, students will learn to recognize potential legal problems in various healthcare settings, identify the issues and rights that are implicated, and propose solutions or plans of action. There is an emphasis on formulating analyses clearly, both orally and in writing. Among the subject areas covered are licensing, professional liability, confidentiality, informed consent, professional relationships, access issues, and antitrust. Three credits

Project Management 

PMGT 681. PROJECT MANAGEMENT

The course in project management is designed to develop an integrated approach to project management that will cover optimization models, practical management and organizational practices, and the use of computer applications and software. The focus will be on developing a process and model for managing projects that includes planning and budgeting, organization and structure, scheduling using Gantt and PERT/CPM, resource allocation, and performance and control techniques. Students will be required to complete a project plan, and guest speakers from the field of project management will supplement the class. Three credits 

PMGT 682. PROJECT ORGANIZATION, PLANNING, AND LEADERSHIP  

This course examines processes involved with project planning and leadership. Areas examined include scope, communications and closure. The course includes a review of program/portfolio management and reporting relationships. Also covered is a detailed study of organizational, management, and current theory on projected organizations. Prerequisite: PMGT 681. Three credits 

PMGT 683. PROJECT ANALYSIS AND CONTROL  

This course provides in-depth study of procedures and processes related to the control of costs, risk, scheduling, and related activities. Computer methods including MS Project and other programs will be examined. In addition, in-depth analysis of cost, time and quality variance will be studied. Prerequisite: PMGT 681. Three credits 

*Leadership 

EXLD 611. LEADERSHIP & PERSONAL DEVELOPMENT   

This course is designed to look at leadership from the individual perspective. It focuses on the importance of self-discovery, self-assessment, and self-development. The course is an introduction to the principles and practices of positive interpersonal relationships for leadership development. The course investigates each student’s life crucibles (past), current leadership experiences (present), and personal leadership goals and development plans (future). Three credits 

EXLD 612. APPLICATION OF LEADERSHIP  

This course covers theories of leadership from trait theory (the first recognized theory of leadership) to the most current leadership thinking today. Students will investigate the relationship between leadership theories, societal trends, organization theory, and management thought throughout history. Emphasis will be placed on modern day applications of each theory and lessons leaders can take away from each theory. Three credits 

EXLD 613. ORGANIZATIONAL CHANGE & DEVELOPMENT 

This course looks at change and development in organizations and communities and the ways leaders affect and influence that change. Some of the most current change techniques such as appreciative inquiry and world café will be studied. Students wil use a computer simulation to learn how change manifests in an organizational setting. Three credits  

*Commercial Banking 

BANK 681, 682, 683. COMMERCIAL BANKING CONCENTRATION  

Concentration objectives include increased knowledge of non-traditional financial services, monetary & fiscal policies, theory of interest rates, technology & e-commerce, human behavior, development of sales culture and customer relations, market & business development, asset & liability management, branch planning, consumer, investment, and loan portfolio management, real estate lending, and risk management. Certificate will be awarded upon successful completion of the Paul W. Barret, Jr. Graduate School of Banking 3-year residential program as offered at CBU. Other equivalent programs may qualify upon approval by the MBA Director. A student will complete no fewer than 100 contact hours in this field. Prerequisite: Permission of the MBA Director. Nine credits 

*Non-Profit Management 

NPMT 681, 682, 683. NON-PROFIT MANAGEMENT CONCENTRATION  

Concentration objectives include increased knowledge of non-profit organizational management decisions ranging from fundraising strategies, grant writing, financial management to organizational leadership. Certificate will be awarded upon successful completion of the 501(c)ollege as offered by the Alliance for Nonprofit Excellence. Other equivalent programs may qualify upon approval by the MBA Director. A student will complete no fewer than 100 contact hours in this field. Prerequisite: Permission of the MBA Director. Nine credits  

*Note: Credit for this concentration series is awarded through the evaluation of previously earned knowledge gained through a non-credit academic or training session. To be considered, a student must seek Experiential Learning Credit Assessment. Additional fees are required.  

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